We have created the new visual identity and packaging for Metzger & Söhne, who have been making traditional Lebkuchen in Vienna for over 330 years. The unique taste has inspired emperors and kings over the centuries. K.u.K. stands for kaiserlich und königlich (imperial and royal) and the title has been awarded to Metzger & Söhne as an Imperial Court Supplier.
Inspired by the neoclassical architecture of Vienna, Metzger & Söhne’s craftsmanship and commitment to the best ingredients, including their star organic Austrian honey, we created a decorative wreath that grows out of an ornamental beehive. This illustration has become a core visual asset for the brand and is used across packaging and marketing materials.
The colour theme is a combination of deep regal reds and blues mixed with lighter pastels adapted from the Viennese fashion and architecture of the time.
The design had to be timeless just like their gingerbread recipe. For over 300 years Metzger & Söhne have been letting their dough gently mature over a number of months. You can (and we did) taste the difference. Delicious.
We are delighted to have designed Charbonnel et Walker’s heart-shaped Valentine’s collection.
For their centrepiece chocolate boxes, we drew inspiration from their strong Victorian heritage. Our concept, ‘Hearts of Desire’, includes both a pink and red heart-shaped box, illustrating Victorian emblems that represent love and affection in a bolder, edgier tattooing style. We wanted the designs to demand swoon-worthy attention and command stand-out on shelves.
The illustrations, designed by our in-house team, capture the beauty of falling in love. Handwritten love letters (always the key to one’s heart), swallows, known for their magical flight that would lead ships safely to shore, and an intricate bird cage which was often used as exquisite decorations for the home. And of course it wouldn’t be Charbonnel et Walker without that little touch of luxury and glamour, with gold edging to frame the heart perfectly.
So whether your favourite person prefers Pink Marc de Champagne Truffles or the finest mix of milk and dark chocolates, be sure to get yours in stores now. Or, if you’re anything like us, visit their Bond Street store to enjoy their magnificent window display and indulge in a truly decadent experience.