We bring famous characters to life for new audiences

We love the challenge of creating licensing for the long-term. We’ve worked with some of the world’s best-loved literary characters, bringing them to fresh audiences and new generations. As well as delivering the personality to put smiles on customers’ faces, our licensing projects explore new methods of interaction and new brand touchpoints. And our carefully comprehensive style guides provide the practical tools that help licensees around the world get instantly to the heart of the brand.